Sportswashing
Sportswashing is a term used to describe the hosting of a sporting event as a means for a country to improve its reputation, particularly if it has a poor record on human rights.
For example, Amnesty International's UK branch criticised the choice of Azerbaijan as host of the 2019 UEFA Europa League Final on the basis of its human rights violations, calling the hosting of the final an "attempt to sportswash its image".[1]
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